We learned about: The Art Behind BuzzFeed
BuzzFeed is the leading media company for the social age, intensely focused on delivering high-quality original reporting, insight, and viral content across a rapidly expanding array of subject areas. Buzzfeed’s technology powers the social distribution of content, detects what is trending on the web, and connects people in realtime with the hottest content of the moment. BuzzFeed is rapidly growing and reaches more than 100 million monthly unique visitors.
Founded in 2006 in New York City as a viral lab by Jonah Peretti, the company has grown into a global media and technology company covering topics like Politics, DIY, Animals, Longform and Business. In 2012, Ben Smith of Politico was hired as Editor-in-Chief, and is responsible for expanding the site into serious journalism, long-form and reportage while maintaining its popular fun and entertainment-oriented content.
BuzzFeed receives an average of 100 Million Unique monthly visitors. The site features the work of staff reporters, contributors, syndicated cartoon artists, and Community. Popular formats on site include lists and quizzes.
Great social content for BuzzFeed starts with emotion.
Buzzfeed’s headlines are chosen based on research and experience.
BuzzFeed uses their unique voice in everything they do.
“BuzzFeed” has the hottest, most social content on the web. We feature breaking buzz and the kinds of things you’d want to pass along to your friends.”
BuzzFeed is the social news and entertainment company. BuzzFeed is redefining online advertising with its social, content-driven publishing technology. BuzzFeed provides the most shareable breaking news, original reporting, entertainment and video across the social web to its global audience of 100M.